Weekly Channel Summary
The Size & Style – U.S. channel closed the week with $8,636.18B in total AUM spread across 1,026 ETFs from 291 issuers. Despite the scale of the category, the channel posted a net outflow of $35,201M over the past five trading days, a sharp reversal relative to its longer-term trend. Year-to-date the channel has still gathered $504,911M, and trailing one-year net flows stand at $762,442M, underscoring continued structural demand for U.S. equity exposure even amid this week’s pullback.
This Week’s Performance Leaders and Laggards
U.S. Large Cap – Growth led all categories with a 2.76% weekly gain, extending its strong 2026 run to a 16.33% year-to-date advance and 20.07% over the trailing year. U.S. Mid Cap – Growth followed with a 1.42% weekly return, while U.S. Large Cap – Blend added 1.18%. On the other end, U.S. Mid Cap – Value was the weakest performer at -0.88%, closely trailing U.S. Small Cap – Value at -0.87%, both still holding solid double-digit YTD gains near 12.68% and 16.89% respectively. Among individual funds, RKNG stood out with a 6.96% weekly gain, trailing only the outlier-driven IFED, while MDPL was the week’s laggard at -4.24%.
Category Performance Snapshot
| Category | WTD | 1 Month | 3 Month | 6 Month | YTD | 1 Year |
|---|---|---|---|---|---|---|
| U.S. Large Cap – Growth | 2.76% | 4.04% | 5.94% | 23.98% | 16.33% | 20.07% |
| U.S. Mid Cap – Growth | 1.42% | -2.30% | -2.34% | 10.46% | 8.52% | 6.96% |
| U.S. Large Cap – Blend | 1.18% | 0.52% | 4.96% | 17.37% | 13.70% | 18.06% |
| U.S. Small Cap – Growth | 0.20% | -5.13% | -6.26% | 11.49% | 13.79% | 16.20% |
| U.S. Mid Cap – Blend | -0.02% | -3.75% | -2.71% | 9.48% | 11.97% | 14.20% |
| U.S. Large Cap – Value | -0.34% | -3.08% | 2.05% | 12.37% | 16.28% | 21.24% |
| U.S. Small Cap – Blend | -0.43% | -5.01% | -4.59% | 11.45% | 15.19% | 18.68% |
| U.S. Small Cap – Value | -0.87% | -4.37% | -2.00% | 10.42% | 16.89% | 20.89% |
| U.S. Mid Cap – Value | -0.88% | -4.53% | -1.71% | 8.55% | 12.68% | 16.09% |
Top & Bottom 5 ETFs by Weekly Performance
The top of the leaderboard was dominated by growth-oriented and thematic products, with RKNG up 6.96% and MEME gaining 6.79%, both reflecting risk-on positioning during the week. DVQQ and FCUS also posted gains above 5%, consistent with the strength seen in the broader Large Cap – Growth category. On the downside, MDPL declined 4.24% and BAMD fell 3.04%, both dividend-focused strategies that lagged amid the growth-led tape. The dispersion between top and bottom performers this week highlights a continued rotation favoring growth and momentum names over value and income-oriented small/mid-cap exposures.
| Ticker | Fund Name | WTD Performance |
|---|---|---|
| Top Performers | ||
| IFED | ETRACS IFED Invest with the Fed TR Index ETN due September 15, 2061 | 211.55% |
| RKNG | Defiance Retail Kings ETF | 6.96% |
| MEME | Roundhill Meme Stock ETF | 6.79% |
| DVQQ | WEBs QQQ Defined Volatility ETF | 5.57% |
| FCUS | Pinnacle Focused Opportunities ETF | 5.31% |
| Bottom Performers | ||
| MDPL | Monarch Dividend Plus ETF | -4.24% |
| BAMD | Brookstone Dividend Stock ETF | -3.04% |
| SMRI | Bushido Capital US Equity ETF | -2.95% |
| SFLO | VictoryShares Small Cap Free Cash Flow ETF | -2.78% |
| RNIN | Bushido Capital US SMID Cap Equity ETF | -2.72% |
Analyzing the Weekly Flows
The channel recorded a net outflow of $35,201M over the past five trading days, a notable shift from its robust YTD accumulation of $504,911M. U.S. Large Cap – Blend was the standout inflow category, gathering $8,745M, while every other category experienced outflows this week. U.S. Large Cap – Growth saw the heaviest redemptions at $16,589M, followed by U.S. Large Cap – Value at $9,478M and U.S. Mid Cap – Blend at $8,714M. Despite these weekly swings, most categories remain firmly positive on a YTD basis, with U.S. Large Cap – Blend alone having absorbed $306,823M year-to-date.
Category Flows Summary
| Category | Fund Count | AUM | 5 Day | 30 Day | 90 Day | YTD | 1 Year |
|---|---|---|---|---|---|---|---|
| U.S. Large Cap – Blend | 386 | $4,856.42B | $8,745M | $13,616M | $88,912M | $306,823M | $469,667M |
| U.S. Small Cap – Growth | 22 | $58.72B | -$320M | $0M | $1,084M | $1,379M | $2,042M |
| U.S. Mid Cap – Value | 28 | $86.65B | -$473M | $5M | $451M | $1,057M | $2,711M |
| U.S. Mid Cap – Growth | 30 | $63.98B | -$670M | -$249M | -$531M | $296M | $1,795M |
| U.S. Small Cap – Value | 39 | $121.81B | -$901M | $1,213M | $3,665M | $8,910M | $9,820M |
| U.S. Small Cap – Blend | 70 | $376.15B | -$6,801M | $1,625M | $3,902M | $5,387M | $11,895M |
| U.S. Mid Cap – Blend | 71 | $438.94B | -$8,714M | $5,489M | $8,926M | $32,449M | $42,424M |
| U.S. Large Cap – Value | 206 | $1,107.90B | -$9,478M | $11,588M | $35,022M | $76,331M | $109,424M |
| U.S. Large Cap – Growth | 174 | $1,525.60B | -$16,589M | -$1,921M | $13,369M | $72,278M | $112,665M |
Top & Bottom 5 ETFs by 5-Day Flow
At the fund level, IVV led all inflows with $38,390M, followed by SPY at $26,802M, both benefiting from apparent reallocation within core S&P 500 exposures. That reallocation appears directly linked to the week’s largest outflow, as VOO shed $54,913M, by far the largest redemption in the channel. SPMO was the second-largest outflow fund at $6,649M, with MTUM also seeing meaningful redemptions of $4,488M. The scale of the VOO outflow relative to gains in IVV and SPY suggests a significant intra-category rotation among competing S&P 500 vehicles rather than broad de-risking.
| Ticker | Fund Name | 5-Day Flow |
|---|---|---|
| Inflows | ||
| IVV | iShares Core S&P 500 ETF | $38,390M |
| SPY | State Street SPDR S&P 500 ETF | $26,802M |
| BLCR | iShares Large Cap Core Active ETF | $2,148M |
| SPYM | State Street SPDR Portfolio S&P 500 ETF | $1,622M |
| QQQM | Invesco NASDAQ 100 ETF | $831M |
| Outflows | ||
| VOO | Vanguard S&P 500 ETF | -$54,913M |
| SPMO | Invesco S&P 500 Momentum ETF | -$6,649M |
| MTUM | iShares MSCI USA Momentum Factor ETF | -$4,488M |
| VUG | Vanguard Morningstar Growth ETF | -$3,582M |
| VO | Vanguard Morningstar Mid-Cap ETF | -$3,547M |
Issuer League Table Update
Vanguard remains the largest issuer by assets with $2,941.31B and a 34.06% market share, followed by iShares at $2,261.88B and 26.19% share. This week, however, iShares led all issuers in net inflows with $32,268M, closely trailed by SPDR at $28,837M, both capturing share amid the core S&P 500 rotation. Vanguard experienced the largest weekly outflow among all issuers at $70,289M, consistent with the heavy redemptions seen in VOO, while Schwab and Invesco also saw outflows of $12,860M and $9,132M respectively. The divergence between Vanguard’s asset leadership and its weekly outflow underscores the concentrated nature of this week’s flow activity within core large-cap products.
Top 5 Issuers by AUM
| Brand | Fund Count | AUM | AUM Market Share |
|---|---|---|---|
| Vanguard | 41 | $2,941.31B | 34.06% |
| iShares | 83 | $2,261.88B | 26.19% |
| SPDR | 28 | $1,251.40B | 14.49% |
| Invesco | 68 | $860.22B | 9.96% |
| Schwab | 11 | $387.18B | 4.48% |
Top & Bottom 3 Issuers by 5-Day Flow
| Brand | 5-Day Flow |
|---|---|
| Inflows | |
| iShares | $32,268M |
| SPDR | $28,837M |
| Avantis | $739M |
| Outflows | |
| Vanguard | -$70,289M |
| Schwab | -$12,860M |
| Invesco | -$9,132M |
For a deeper dive into these trends, access our FREE, in-depth U.S. Size & Style ETF reports in the right side panel of this page.
Disclosures
This material is for informational purposes only and should not be considered investment advice. All investments, including ETFs, involve risk, including the possible loss of principal. Investors should consider their investment objectives, risks, charges, and expenses carefully before investing.
This analysis was developed by the team at ETF Action. We leverage advanced AI tools to assist in the drafting and refinement of our content, based on our expert prompts, direction, and final review.
