Data & Analytics | Research | Model Portfolios
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ETF Action is an independent technology and research firm focused on helping advisors build better portfolios, create engaging experiences with their clients, and navigate the vast ETF landscape. We’re unlocking the numerous ways ETFs can be used to meet specific investment needs via three guiding principles:


Data & Analytics

The ETF Action platform is your home base for ETF data and analytics. Centered around our ETF Terminal, we aggregate thousands of data points for users to search, select, compare, and create models of ETFs based on their own portfolio objectives and market assumptions.

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ETF Screens

ETF Screens expedite your research process. Create and save your own custom screens and starting universes or select from hundreds of pre-built ETF Action screens built around:

  • Factors
  • Sectors
  • Themes
  • Model Portfolios

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ETF Visualization

Powerful visualization tools enable in depth portfolio exploration and analysis across multiple data sets.

  • Returns
  • Flows
  • Composition
  • Fundamentals
  • Technical Analysis

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Give it a Test Drive

Don’t take our word for it, sign up for free today. You’ll get full access to the ETF Action platform and the option to set up a 45-minute custom demo to make sure you’re getting the most out of it.


Screen of the Day: Homebuilder ETFs


Since the Fed cut interest rates three times during 2019, we have seen the domestic housing market reaccelerate recently.  Homebuilder sentiment set a multi-decade high while the most recent housing starts data just came in well above consensus estimates.

How are homebuilder ETFs doing and what are their key sector differences?

Screen of the Day: U.S. vs Developed ex-U.S. vs Emerging Markets in 2020


2019 was a record year for markets that included a lot of noise: trade wars, manufacturing slowdowns, geopolitical tensions, and dovish global monetary policy.  With the U.S. (S&P 500) gaining more than 30% last year, a lot of analysts are looking outside of the U.S. in 2020. 

What do the other market developments look like?  Should we be positioning into developed ex-U.S. or emerging markets?

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