Buffer ETF Channel Hits $82 Billion Milestone as Market Leaders Tie for Weekly Flows

Share

Macro Summary

The Buffer ETF landscape continues to hold a significant position in the market with total Assets Under Management (AUM) reaching $82,194 million across 457 ETFs and 20 distinct issuers. Net flows for the past week totaled $240 million, contributing to a year-to-date total of $711 million.

Over the past year, total flows have reached $14,113 million, reflecting a robust growth trend in the segment as investors seek defined outcome strategies. Market expansion remains steady, with 16 new ETFs launched in the last three months alone, providing further diversification options for risk-conscious portfolios.

Performance

Performance across the Buffer ETF channel remains idiosyncratic, largely driven by the specific mechanics of each fund’s outcome period and its underlying security exposure. For the current week, Digital Asset: Cryptocurrency – Bitcoin led the way with a strong Week-to-Date (WTD) return of 5.26%, while Commodity: Focused – Precious Metals also showed strength at 3.96%. Conversely, Equity: U.S. Large Cap – Growth was the weakest performer, posting a WTD return of -1.19%.

Underlying asset performance remains the primary driver of these results, though the buffer levels provide the intended downside protection or capped upside depending on the specific fund selection. For a deeper dive into specific risk-adjusted metrics, we encourage readers to access the full, free performance report in the right-side panel.

Flows

Flow activity this week was dominated by Equity-linked buffer strategies, which captured $229 million in net new money. The most active outcome period was the January reset cycle, seeing $145 million in inflows, while PJAN emerged as the top individual fund flow leader with $51 million in weekly gains.

Flows by Asset Class

Asset Class # of Funds AUM WTD Flow 1M Flow 3M Flow YTD Flow 1Y Flow
Buffer – Equity 417 $81,267M $229M $1,125M $2,283M $663M $13,669M
Buffer – Synthetic Income 18 $626M $12M $54M $100M $48M $270M
Buffer – Crypto 19 $214M -$1M $11M $42M $1M $189M
Buffer – Commodity 1 $56M $0M $7M $18M $1M $4M
Buffer – Fixed Income 2 $32M $0M -$2M -$16M -$1M -$19M

Flows by Implementation (Outcome Period)

Implementation WTD Flow 1M Flow 3M Flow YTD Flow 1Y Flow
Inflows
Buffer Reset: January $145M $601M $556M $779M $706M
Buffer Reset: Laddered $84M $430M $1,058M $219M $3,241M
Buffer Reset: December $46M $494M $696M $206M $286M
Outflows
Buffer Reset: July -$42M -$168M -$670M -$122M $481M
Buffer Reset: February -$24M -$126M -$355M -$38M $791M
Buffer Reset: March -$13M -$24M $25M -$35M $563M

Individual Fund Flows (WTD)

Ticker Fund Name WTD Flow
Top 5 Inflows
PJAN Innovator U.S. Equity Power Buffer ETF – January $51M
BUFR FT Vest Laddered Buffer ETF $26M
BALT Innovator Defined Wealth Shield ETF $22M
BUFM AB Moderate Buffer ETF $20M
BUFD FT Vest Laddered Deep Buffer ETF $18M
Top 5 Outflows
PJUL Innovator U.S. Equity Power Buffer ETF – July -$18M
GJUL FT Vest U.S. Equity Moderate Buffer ETF – July -$16M
SQMX FT Vest U.S. Equity Quarterly Max Buffer ETF -$15M
YMAR FT Vest International Equity Moderate Buffer -$10M
FEBM FT Vest US Equity Max Buffer ETF-February -$9M

League Tables

The competitive landscape remains top-heavy, with FT Vest and Innovator maintaining their dominance, accounting for nearly 86% of total market share. Both issuers tied for the lead in weekly flows, each attracting $91 million in net new assets, while Allianz remains a firm third with over $5 billion in AUM.

Top 5 Issuers by AUM

Issuer # of ETFs AUM Market Share
FT Vest 115 $40.13B 48.75%
Innovator 158 $30.45B 36.99%
Allianz 49 $5.06B 6.15%
AB Funds 3 $1.39B 1.69%
Pacer 13 $1.25B 1.52%

Issuer Flows (WTD)

Issuer WTD Flow 1M Flow 3M Flow YTD Flow 1Y Flow
Inflows
FT Vest $91M $707M $0.29B $0.19B $5.60B
Innovator $91M $405M $1.09B $0.39B $5.05B
AB Funds $26M $42M $0.11B $0.56B $0.02B
Outflows
Calamos -$2M -$4M $0.00B -($0.01B) $0.22B
Goldman Sachs -$2M -$16M -($0.02B) -($0.02B) $0.01B
Day Hagan $0M $0M $0.00B $0.00B $0.04B

Explore the data behind the insights. This weekly recap is just the start. Access the complete, in-depth reports for FREE in the right side panel to analyze performance, track flows, and view the latest league tables.

Disclosures

This material is for informational purposes only and should not be considered investment advice. All investments, including ETFs, involve risk, including the possible loss of principal. Investors should consider their investment objectives, risks, charges, and expenses carefully before investing.

This analysis was developed by the team at ETF Action. We leverage advanced AI tools to assist in the drafting and refinement of our content, based on our expert prompts, direction, and final review.