Note: Flow data is reported after close on a T+1 basis. The flows in this report reflect create/redeem activity from Friday, September 12, 2025.
Market Flow Summary
The U.S. ETF market recorded a total net inflow of $7.61 billion. The top issuer by inflow was SPDR, which attracted $4.87 billion. The single fund with the largest inflow was the SPDR S&P 500 ETF Trust (SPY). On the other side of the ledger, iShares saw the largest outflows among issuers, shedding -$1.99 billion. The iShares Core S&P 500 ETF (IVV) experienced the most significant single-fund outflow. The most notable high-velocity brand was Tradr, which saw inflows representing +13.02% of its aggregate assets under management.
Flow Summary by Asset Class
Equity and Fixed Income led all asset classes in daily inflows, attracting +$3.55 billion and +$2.47 billion, respectively. On a year-to-date basis, Equity remains the dominant asset class, having accumulated +$438.17 billion in net new assets.
| Asset Class | 1D Flow | 1M Flow | YTD Flow |
|---|---|---|---|
| Equity | +$3.55B | +$57.29B | +$438.17B |
| Fixed Income | +$2.47B | +$40.51B | +$280.08B |
| Digital Asset | +$1.01B | +$2.75B | +$33.52B |
| Commodity | +$561.64M | +$5.50B | +$31.78B |
| Alternative | +$52.33M | +$492.52M | +$3.40B |
| Multi-Asset | +$14.55M | +$630.28M | +$3.63B |
| Currency | +$5.56M | -$41.08M | +$536.98M |
| Non-Traditional | -$70.20M | +$3.24B | +$47.89B |
Top/Bottom Five Category Flows
Long-term government bonds and U.S. large-cap blend strategies saw the most significant inflows, while corporate bonds and large-cap growth funds experienced the largest redemptions.
Top 5 Category Inflows
| Category | 1D Flow |
|---|---|
| Fixed Income: Taxable – Government Long | +$2.30B |
| Equity: U.S. Large Cap – Blend | +$2.09B |
| Digital Asset: Cryptocurrency – Bitcoin | +$635.82M |
| Commodity: Focused – Precious Metals | +$455.88M |
| Equity: Sector – Financials | +$389.46M |
Bottom 5 Category Outflows
| Category | 1D Flow |
|---|---|
| Fixed Income: Taxable – Corporate | -$1.42B |
| Equity: U.S. Large Cap – Growth | -$404.78M |
| Non-Traditional: Leverage | Inverse – Equity | -$322.15M |
| Equity: U.S. Mid Cap – Blend | -$184.48M |
| Non-Traditional: Leverage | Inverse – Single Stock | -$148.96M |
ETF Issuer Flow Analysis
SPDR led all issuers with a +$4.87 billion inflow, representing +0.29% of its AUM. Conversely, iShares experienced the largest outflow at -$1.99 billion, a -0.05% change in its AUM. Tradr stood out as the top high-velocity brand, with an inflow of +$161.01 million translating to a significant +13.02% of its total AUM.
Top 5 Brands by Inflows
| Issuer | Aggregate AUM | 1D Flow | 1D Flow as % of AUM |
|---|---|---|---|
| SPDR | $1,708.38B | +$4.87B | +0.29% |
| Vanguard | $3,638.74B | +$2.46B | +0.07% |
| Fidelity | $142.45B | +$646.85M | +0.46% |
| Capital Group | $89.37B | +$279.18M | +0.31% |
| Tradr | $1.40B | +$161.01M | +13.02% |
Bottom 5 Brands by Outflows
| Issuer | Aggregate AUM | 1D Flow | 1D Flow as % of AUM |
|---|---|---|---|
| iShares | $3,713.17B | -$1.99B | -0.05% |
| Direxion | $54.20B | -$484.60M | -0.89% |
| ProShares | $88.45B | -$198.74M | -0.22% |
| VanEck | $105.58B | -$75.39M | -0.07% |
| Summit Global Investments | $0.92B | -$52.77M | -5.42% |
High-Velocity Brands (Aggregate AUM > $500M, 1D Flow > +/- 5% of AUM)
| Issuer | Aggregate AUM | 1D Flow | 1D Flow as % of AUM |
|---|---|---|---|
| Tradr | $1.40B | +$161.01M | +13.02% |
| Summit Global Investments | $0.92B | -$52.77M | -5.42% |
Significant Single-Fund Movements
The SPDR S&P 500 ETF Trust (SPY) attracted the day’s largest inflow, gathering +$3.68 billion. The iShares Core S&P 500 ETF (IVV) saw the largest redemption, with an outflow of -$4.56 billion.
Largest Absolute Daily Flows (Net Flows > $250M)
| Fund (Ticker) | AUM | 1D Flow | 1D Flow as % of AUM |
|---|---|---|---|
| Inflows | |||
| SPDR S&P 500 ETF Trust (SPY) | $667.36B | +$3.68B | +0.55% |
| Vanguard S&P 500 ETF (VOO) | $788.96B | +$2.60B | +0.33% |
| iShares 7-10 Year Treasury Bond ETF (IEF) | $38.58B | +$2.42B | +6.70% |
| Consumer Staples Select Sector SPDR Fund (XLP) | $16.43B | +$361.35M | +2.25% |
| Fidelity Wise Origin Bitcoin Fund (FBTC) | $24.14B | +$315.18M | +1.32% |
| Financial Select Sector SPDR Fund (XLF) | $55.00B | +$303.90M | +0.56% |
| iShares Bitcoin Trust ETF (IBIT) | $88.56B | +$264.71M | +0.30% |
| Outflows | |||
| iShares Core S&P 500 ETF (IVV) | $636.11B | -$4.56B | -0.71% |
| Vanguard Intermediate-Term Corporate Bond ETF (VCIT) | $56.24B | -$1.06B | -1.85% |
| Invesco QQQ Trust Series I (QQQ) | $371.22B | -$557.39M | -0.15% |
| iShares iBoxx $ Investment Grade Corporate Bond ETF (LQD) | $30.51B | -$380.57M | -1.23% |
| JPMorgan BetaBuilders Emerging Markets Equity ETF (BBEM) | $0.77B | -$339.55M | -30.68% |
| Direxion Daily TSLA Bull 2X Shares (TSLL) | $7.13B | -$288.81M | -3.89% |
High-Velocity Inflows (AUM > $100M, 1D Flow > +5% of AUM)
| Fund (Ticker) | AUM | 1D Flow | 1D Flow as % of AUM |
|---|---|---|---|
| FT Vest International Equity Moderate Buffer ETF – September (YSEP) | $193.57M | +$96.15M | +98.70% |
| Tradr 2X Short TSLA Daily ETF (TSLQ) | $456.66M | +$163.56M | +55.80% |
| iShares MSCI China A ETF (CNYA) | $219.17M | +$50.60M | +30.01% |
| iShares MSCI China Small-Cap ETF (ECNS) | $111.32M | +$9.81M | +9.66% |
| United States Oil Fund LP (USO) | $986.94M | +$73.52M | +8.05% |
| iShares Asia 50 ETF (AIA) | $987.42M | +$72.78M | +7.96% |
| Solana ETF (SOLZ) | $220.06M | +$15.29M | +7.47% |
| GraniteShares 2x Short TSLA Daily ETF (TSDD) | $110.54M | +$7.39M | +7.16% |
| iShares 7-10 Year Treasury Bond ETF (IEF) | $38.58B | +$2.42B | +6.70% |
| iShares MSCI Japan Small-Cap ETF (SCJ) | $149.44M | +$9.29M | +6.63% |
| Defiance Daily Target 2X Long AVGO ETF (AVGX) | $120.95M | +$7.45M | +6.57% |
| iPath Series B S&P 500 VIX Short-Term Futures ETN (VXX) | $918.96M | +$54.76M | +6.34% |
| Direxion Daily AMZN Bull 2X Shares (AMZU) | $294.09M | +$17.13M | +6.19% |
| GraniteShares 2x Long AMD Daily ETF (AMDL) | $533.43M | +$31.04M | +6.18% |
| WisdomTree U.S. MidCap Fund (EZM) | $825.42M | +$46.43M | +5.96% |
| Innovator Equity Defined Protection ETF – 1 Yr September (ZSEP) | $126.16M | +$6.60M | +5.52% |
| Fidelity Ethereum Fund ETF (FETH) | $3.39B | +$168.23M | +5.22% |
High-Velocity Outflows (AUM > $100M, 1D Flow > -5% of AUM)
| Fund (Ticker) | AUM | 1D Flow | 1D Flow as % of AUM |
|---|---|---|---|
| ProShares Ether ETF (EETH) | $112.87M | -$54.25M | -32.46% |
| JPMorgan BetaBuilders Emerging Markets Equity ETF (BBEM) | $767.14M | -$339.55M | -30.68% |
| Defiance Daily Target 2X Long IONQ ETF (IONX) | $109.04M | -$37.67M | -25.68% |
| SGI Enhanced Market Leaders ETF (LDRX) | $192.15M | -$52.77M | -21.55% |
| U.S. Global GO GOLD and Precious Metal Miners ETF (GOAU) | $162.45M | -$36.92M | -18.52% |
| SPDR S&P Retail ETF (XRT) | $293.57M | -$51.80M | -15.00% |
| VanEck Morningstar SMID Moat ETF (SMOT) | $374.20M | -$48.14M | -11.40% |
| Defiance Daily Target 2X Long HIMS ETF (HIMZ) | $185.33M | -$16.37M | -8.12% |
| TCW Core Plus Bond ETF (FIXT) | $268.32M | -$23.28M | -7.98% |
| GMO International Value ETF (GMOI) | $185.17M | -$12.55M | -6.35% |
| GraniteShares 2x Long TSLA Daily ETF (TSLR) | $303.47M | -$18.04M | -5.61% |
| GraniteShares 2x Short NVDA Daily ETF (NVD) | $147.47M | -$8.45M | -5.42% |
Custom Analysis and Daily Data
The data summaries presented in this report were generated using the powerful dashboarding capabilities of the ETF Action Navigator tool. This institutional-grade platform provides users with the ability to conduct deep, customized analysis by filtering, sorting, and grouping the entire ETF universe across hundreds of distinct data points. From high-level asset class trends to granular single-fund metrics, Navigator allows for the creation of bespoke dashboards tailored to any workflow, ensuring you can track the flows and metrics that matter most to your strategy.
Large Flow Activity: Significant single-day inflows or outflows may not always represent typical market sentiment. Such anomalies can be linked to strategic actions, including tax-efficient rebalancing through custom create/redeem processes. Monitoring these flows over a multi-day period is recommended for a comprehensive analysis.
Disclosures
This material is for informational purposes only and should not be considered investment advice. All investments, including ETFs, involve risk, including the possible loss of principal. Investors should consider their investment objectives, risks, charges, and expenses carefully before investing.
This analysis was developed by the team at ETF Action. We leverage advanced AI tools to assist in the drafting and refinement of our content, based on our expert prompts, direction, and final review.
